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This celebrity surpassed Song Ji-hyo to become the female variety star with the biggest brand in April Variety Star Brand Reputation Rankings

Female entertainers were ranked in the order of third place Kim Min-kyung, second place Song Ji-hyo, and first place Hong Hyun-hee.

The Korea Institute of Corporate Reputation announced the ranking of variety entertainers’ brand reputations on April 2. The ranking is the result of analyzing the brand big data of 50 variety entertainers from the 2nd of last month to April 2nd.

In April, Yoo Jae-seok ranked first in the brand reputation of variety stars and Lee Seung-gi ranked second. Hong Hyun-hee ranked third, the highest among female entertainers.

Following Hong Hyun-hee, Song Ji-hyo, Kim Min-kyung, Park Na-rae, Song Eun-i, Jang Do-yeon, Kim Sook, Park Mi-sun, Lee Hyo-ri, Shin Bong-sun, and Ahn Young-mi appeared in the order.

The brand reputation index is an indicator created through brand big data analysis by finding that consumers’ online habits have a great influence on brand consumption.

Check out the top 30 for this month below!

  1. Yoo Jae Suk
  2. Lee Seung Gi
  3. Hong Hyun Hee
  4. Kim Jong Kook
  5. Kang Ho Dong
  6. Super Junior’s Kim Heechul
  7. Song Ji Hyo
  8. Kim Jong Min
  9. Shin Dong Yup
  10. HaHa
  11. Lee Sang Min
  12. Seo Jang Hoon
  13. Kim Joon Ho
  14. Ahn Jung Hwan
  15. Kim Sung Joo
  16. Park Myung Soo
  17. Lee Kwang Soo
  18. Lee Soo Geun
  19. Kim Dong Hyun
  20. Lee Kyung Kyu
  21. Kim Gura
  22. Kim Min Kyung
  23. Heo Jae
  24. Lee Dong Gook
  25. Jung Hyung Don
  26. Park Na Rae
  27. Song Eun Yi
  28. Lee Chun Soo
  29. Kim Young Chul
  30. Cha Tae Hyun
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