K-Pop

NewJeans Tops November Girl Group Brand Rankings, IVE and (G)I-DLE Follow

What’s the ranking for girl group brand reputation in November?

NewJeans surpassed IVE and (G)I-DLE, claiming the 1st spot.

With NewJeans securing the top position, the girl group brand reputation analysis for November 2023, based on big data, indicates a significant achievement.

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The Korea Corporate Reputation Research Institute conducted big data analysis for girl group brand reputation from October 12, 2023, to November 12, 2023. The analysis included 53,579,831 pieces of brand big data, measuring brand reputation index through participation index, media index, communication index, and community index. Compared to October, where there were 49,593,553 pieces of brand big data, there was an 8.04% increase.

November Girl Group Brand Reputation Rankings

The November 2023 Girl Group Brand Reputation Top 10 are as follows: NewJeans, IVE, (G)I-DLE, BLACKPINK, TWICE, LE SSERAFIM, OH MY GIRL, aespa, Red Velvet, Girls’ Generation.

NewJeans, securing the 1st place, has a brand reputation index of 4,731,348, with participation index 328,916, media index 1,032,793, communication index 1,336,007, and community index 2,033,631. Compared to October’s brand reputation index of 5,661,944, there is a 16.44% decrease.

In 2nd place, IVE has a brand reputation index of 4,631,502, with participation index 408,068, media index 786,424, communication index 1,790,202, and community index 1,646,809. Compared to October’s brand reputation index of 4,207,863, there is a 10.07% increase.

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Claiming 3rd place, (G)I-DLE has a brand reputation index of 3,999,299, with participation index 54,944, media index 982,191, communication index 1,055,863, and community index 1,906,302. Compared to October’s brand reputation index of 2,163,655, there is an 84.84% increase.

At 4th place, BLACKPINK has a brand reputation index of 3,948,959, with participation index 186,592, media index 962,341, communication index 612,977, and community index 2,187,049. Compared to October’s brand reputation index of 3,674,425, there is a 7.47% increase.

In 5th place, TWICE has a brand reputation index of 3,219,398, with participation index 81,532, media index 979,784, communication index 397,004, and community index 1,761,078. Compared to October’s brand reputation index of 2,832,432, there is a 13.66% increase.

Source: daum

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