Girl group IVE is coming back with a new song collaborating with global beverage brand Pepsi.
On July 3rd, Starship Entertainment announced on its official SNS account the release of “2023 Pepsi Campaign” collaboration song “I WANT”.
New concept photos showing members Ahn Yu Jin, Gaeul and Rei posing with Pepsi products were also unveiled. The refreshing atmosphere in the pictures raised fans’ expectations for their new song.
Starship stated, “We present to you the return of ‘Summer Queen’ through this special collaboration with Pepsi”, adding “ ‘I WANT’ will blow away the heat this summer”.
Earlier, Ahn Yu Jin participated in the Pepsi campaign in 2021, while Jang Won Young and Leeseo modeled for the Pepsi campaign in 2022. This year, IVE will join the campaign together as a whole group.
Meanwhile, IVE will release “I WANT” on various music sites at 6 p.m. on July 13th.
Source: Dispatch
