BTS, Seventeen and NCT, the boy group who took the spot on the reputation chart in February 2023

adminFebruary 11, 2023Last Updated: February 11, 2023

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BTS ranked first in the boy group brand reputation in February 2023 as a result of big data analysis.

The Korea Corporate Reputation Research Institute analyzed 60,509,296 boy group brand big data measured from January 11, 2023 to February 11, 2023 to analyze the boy group brand participation index, media index, communication index, and community index. Compared to last January’s brand big data of 64,874,617, it decreased by 6.73%.

The BTS brand, which ranked first in the boy group brand reputation rankings, was analyzed with a brand reputation index of 7,030,932, a participation index of 458,745, a media index of 2,670,721, a communication index of 1,727,478, and a community index of 2,173,988. Compared to the brand reputation index of 10,103,467 in January, it fell by 30.41%.

In the 2nd place, Seventeen’s brand has a participation index of 282,220, a media index of 1,589,006, a communication index of 786,681, a community index of 1,724,768 The reputation index was analyzed as 4,382,675. Compared to the brand reputation index of 3,595,017 in January, it rose by 21.91%.

3rd place, NCT’s Brand has a participation index of 115,012, a media index of 986,620, a communication index of 582,728, a community index of 2,143,056, and a brand reputation indexn of 3,827,415. Compared to the brand reputation index of 5,087,767 in January, it fell by 24.77%.