WHYNOT MEDIA reportedly released 13 works in the first half of 2023 only, from “Bitch X Rich” to “Bo-ra! Deborah”
WHYNOT MEDIA impressed the public by introducing a total of 13 works within the first half of this year only.
According to Netflix TOP 10, a Netflix ranking site, the recently released Korean drama “Bitch X Rich” ranked No.2 in the weekly chart of South Korean TV Shows. Even after it ended, the drama has stayed in Top 10 for more than 30 days.
“Bitch X Rich” was selected as a project selected by the Korea Creative Content Agency and has consistently topped the charts since its release on Netflix and Wavve. The drama topped the Hallyu category of ABEMA TV in Japan and iQIYI in North America. In addition, it also set the highest record among currently available K-content in Viu, the largest OTT platform in Asia, showcasing its global popularity.
Joined by actresses Lee Eun Sam and Kim Ye Rim (Red Velvet Yeri), the overseas promotional events in Singapore and Malaysia last month aroused significant attention from 60 media outlets and over 1000 fans.
Premiered on ABEMA TV in February, the dating reality show “Romance Before Debut”, proved its popularity by reaching No.1 in the dating show category and No.2 in the ranking for all shows. It created a buzz and was even invited to the Japan Kansai Collection.
WHYNOT MEDIA (CEO Lee Min Seok) has led the new media drama market with innovative planning and production capabilities after releasing a number of hit projects, such as the web drama “The Omniscient Viewpoint on Crushes” and “Best Mistake”.
After acquiring Oz Arena (CEO Oh Nam Seok) and The Great Show (CEO Oh Hwan Min, Kim Kyung Tae), WHYNOT MEDIA expanded their content production spectrum, from only making media content to including feature dramas and animations. As such, they have released a total of 13 works within the first half of this year alone.
“Bora! Deborah”, introduced by Oz Arena’s subsidiary ENA, and Channel A’s “Queen of the Mask”, created by The Great Show, were sequentially released on TV and OTT platforms. Together with “Bitch X Rich”, these contents, which were produced by affiliated production companies, created a rare scene as they lined up on Netflix charts.
In addition, “Oh! Youngsim”, the live-action adaptation of an animated IP, also received positive responses as it was released not only on platforms in Korea, such as Genie TV and TVING, but also overseas OTT platforms, such as Rakuten Viki, which is serviced in more than 190 countries.
It is notable that WHYNOT MEDIA has made various collaborations with different companies for content production.
Recently, WHYNOT MEDIA presented “A Burger-like Part-time Job” featuring actress Kim Ah Young, who became a trend with Lotteria CF. They also released various web series targeting the MZ Generation.
The teaser for “Burnout Island”, an animated series released by WHY NOT MEDIA’s subsidiary Name X Entertainment, also surpassed 4 million views in just two months. Their representative series “Dr.B-PANG”, which has recorded 6.36 million views, has been selected for Excellent Award by the KOCCA 2023 Animation Planning and Development Contest.
With such impressive achievements, WHYNOT MEDIA is raising viewers’ expectations for its upcoming projects in the second half of this year.
The webtoon-based thriller “A Very Luck Day” (co-produced by The Great Show and Studio N), starring Lee Sung Min, Yoo Yeon Seok, and Lee Jung Eun, will be available on TVING. It also provides streaming on Paramount Plus for approximately 27 countries and regions, including North America, France, Italy, etc.
WHYNOT MEDIA will unveil the lineup of dramas and entertainment shows, including “Brand New Acorn Market”, starring Lee Shin Young, Kim Min Seok (EXO Xiumin), and Chae Hyung Won (Monsta X Hyungwon), one after another.
Source: Wikitree
