April 2021 girl group member brand value rankings: Brave Girls members have a spectacular comeback

Compared to the previous month, Brave Girls members have had a huge rise!

This morning, the Korean Business Research Institute announced April’s brand value rankings for girl group members.

Through the analysis of consumer participation, media coverage, media indicators, and public awareness of 545 girl group members, using big data collected from  March 18 to April 18, the results revealed by the Research Institute are as follows:

Topping the chart is Brave Girls’ Yujeong with a brand score of 6,404,321, marking a 36.67% growth since March. High ranking phrases in Yujeong’s keyword analysis include “Rollin”, “Squirtle Yujeong” and “climb”, while the top-ranking related phrases are “pattern”,”happiness” and “thank you”.  Analysis of the ratio of positive reactions from the Korean public to Yujeong also showed that she received 83.20% of the positive responses.

In second place is Rosé of BLACKPINK.  This month, she received a score of 6,170,482, a decrease by 1 rank from the previous month.

In the end, Brave Girls’ Yuna rose to third place with an overall score of 4,807,008, marking a 13.28% increase from the previous month.  

Notably, all 4 members of Brave Girls made it to the top 7 this month, with Minyoung at 5th and Eunji at 7th.

Top 30 female idols with the highest branding scores in April.

1. Yujeong (Brave Girls)
3. Yuna (Brave Girls)
4. Wendy (Red Velvet)
5. Minyoung (Brave Girls)
6. Jennie (BLACKPINK)
7. Eunji (Brave Girls)
8. Wheein (MAMAMOO)
9. Arin (Oh My Girl)
10. Taeyeon (Girls’ Generation)
11. Jisoo (BLACKPINK)
12. Chuu (LOONA)
13. Hwasa (MAMAMOO)
14. Lisa (BLACKPINK)
15. Seulgi (Red Velvet)
16. Yeoreum (WJSN)
17. SeolA (WJSN)
18. Exy (WJSN)
19. Chorong (Apink)
20. Bona (WJSN)
21. Dayoung (WJSN)
22. Joy (Red Velvet)
23. Kim Min Ju (IZ*ONE)
24. Seunghee (Oh My Girl)
25. Jang Won Young (IZ*ONE)
26. Eunseo (WJSN)
27. Solbin (LABOUM)
28. Irene (Red Velvet)
29. An Yu Jin (IZ*ONE)
30. Hani (EXID).

Source: tinnhac

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