Ma Dong Seok beats Lee Joon Hyuk and Son Seok Koo to top the Movie Actor Brand Reputation Ranking in June 2023
The movie actor brand reputation ranking in June 2023 has been announced.
According to a report released by the Korea Corporate Reputation Research Institute on June 15th, Ma Dong Seok ranked first in the movie actor brand reputation ranking this month. He was followed by Lee Joon Hyuk, Son Seok Koo, Ko Kyu Pil and Kim Dong Wook, respectively. Ma Dong Seok is drawing particular attention as he showed a gap of more than 6.8 million in brand reputation index with No.2 Lee Joon Hyuk. This showed what an unrivaled No.1 was.
The Korea Corporate Reputation Research Institute indexed 217,846,066 brand big data of movie actors from May 15th to June 15th by measuring consumer participation, social media, communication and community indices. Actors listed in the 2023 June Movie Actor Brand Reputation Ranking in order are Ma Dong Seok, Lee Joon Hyuk, Son Seok Koo, Ko Kyu Pil, Kim Dong Wook, Chun Woo Hee, Kim Byung Chul, Song Joong Ki, Kim Tae Ri, Han Suk Kyu, Lee Byung Hun, Lee Geung Young, Song Ji Hyo, Lee Je Hoon, Lee Seo Jin, Park Seo Joon, Kim Mu Yeol, Lee Jong Suk, Go Yoon Jung, Gong Yoo, Lee Yi Kyung, Jin Ki Joo, Hyun Bin, Kim Hye Soo, Lee Jung Jae, Jung Hae In, Lee Sun Gyun, Yoo Hae Jin, Kim Nam Gil, Park Hyo Joo, Kim Da Mi, Han Ji Min, Gong Hyo Jin, Seo In Guk, Choi Min Sik, Jung Woo Sung, Choi Woo Sik, Song Ha Yoon, Jeon Hye Jin, Jeon Do Yeon, Park Bo Young, Heo Sung Tae, Ha Jung Woo, Han Hyo Joo , Park Sung Woong, Hwang Jung Min, Ryu Jun Yeol, Jo In Sung, Lee Dong Hwi and Lee Jin Wook.
In the movie actor brand reputation analysis, brand big data was analyzed with participation index, media index, communication index and community index. The brand reputation index is an index that extracts brand big data and analyzes consumer behavior through reputation analysis algorithms, then classifies and weighs participation value, communication value, media value, community value and social value.
Top 30 actors who appeared in the 2023 June Movie Actor Brand Reputation Ranking are Ma Dong Seok, Lee Joon Hyuk, Son Seok Koo, Ko Kyu Pil, Kim Dong Wook, Chun Woo Hee, Kim Byung Chul, Song Joong Ki, Kim Tae Ri, Han Suk Kyu, Lee Byung Hun, Lee Geung Young, Song Ji Hyo, Lee Je Hoon, Lee Seo Jin, Park Seo Joon, Kim Mu Yeol, Lee Jong Suk, Go Yoon Jung, Gong Yoo, Lee Yi Kyung, Jin Ki Joo, Hyun Bin, Kim Hye Soo, Lee Jung Jae, Jung Hae In, Lee Sun Gyun, Yoo Hae Jin, Kim Nam Gil and Park Hyo Joo.
Director Koo Chang Hwan of the Korea Corporate Reputation Research Institute said, “As a result of movie actors’ brand reputation analysis in June 2023, the brand Ma Dong Seok was analyzed as No.1. Analysis of movie actor brand categories showed a 76.25% increase compared to 123,597,230 movie actor brand reputation big data in May. According to detailed analysis, brand consumption increased by 76.32%, brand issue increased by 67.93%, brand communication increased by 95.22% and brand expansion increased by 75.54%.”
Source: Wikitree
