IVE wrapped up promotional activities for their first full-length album with 9 wins on music shows

Girl group IVE successfully completed promotional activities for their first full-length album.

IVE wrapped up promotional activities for their first full-length album “I’ve IVE” after the April 30th broadcast of SBS’ “Inkigayo”.

On this day, IVE performed the final stage for the title song “I AM”. Wearing refreshing yet mannish outfits, IVE presented an eye-catching performance and gave excitement until the end. IVE continued the “IVE Syndrome” by releasing their first full-length album “I’ve IVE” on April 10th. IVE won a total of 9 trophies on music shows with the pre-released title song “Kitsch” (2 trophies) and the double title song “I AM” (7 trophies).

In addition, according to the Hanteo Chart, “I’ve IVE” sold 1,102,107 copies in the first week, ranking third among girl groups’ first week album sales. In particular, IVE recorded 2 consecutive million sellers following their third single album “After LIKE”.

On the music charts, the battle between IVE and IVE drew attention. “I AM” and “Kitsch” not only ranked first and second side by side on major domestic music charts at the same time as their release, but both songs recorded “Perfect All Kill”, helping IVE prove the aspect of the 4th generation queen.

As it is the first full-length album, the participation of the members was remarkable. An Yu Jin / Jang Won Young participated in writing lyrics for b-side tracks such as “Heroine” / “Mine” and “Shine With Me”. Gaeul and Rei also proved their musical growth by participating in rap making for a total of 4 songs, including “Kitsch”.

IVE, which has shown remarkable growth by achieving career high with each album released, continues to communicate with fans through their own content “1.2.3 IVE” season 3, which is released every Monday at 11 PM.

Sources: naver