TWICE ranked No. 1 in the girl groups’ brand reputation list in November.
In order to analyze girl groups’ brand reputation big data, the Korea Institute of Business Review analyzed 126,550,637 brand big data measured from October 8 to November 9, and participated index, media evaluation index, and communication index for girl group brands.
The Korean Enterprise Reputation Research Institute said: “In November 2018, the first place of girl groups’ brand reputation is TWICE”
Gu Chang Hwan, director of the Korea Institute for Business Criticism, said: “The link analysis of TWICE, who ranked No. 1 in the girl groups’ brand reputation in November 2018, showed many “happiness, beauty, thanks”. The positive rate of analysis for TWICE‘s brand was analyzed as 83.54% .”
Previously, TWICE released their new mini album “YES or YES” at 6:00 p.m. on the 5th and resumed their domestic activities. The title song “YES or YES” has continued to hit the No. 1 music charts in Korea right after being released. “YES or YES” is a song with the meaning of “YES before me” that can not help but answer “YES” to a lovely confession. .