According to the Korea Corporate Reputation Research Institute on Dec 17, NewJeans Minji topped the individual brand reputation of girl group members in December 2023. She scored high in link analysis for ‘pure, pretty, and fresh.’
In keyword analysis, ‘Chanel, Billboard, Bunnies’ were the highest-ranked. The analysis revealed a positive ratio of 90.71%. Detailed analysis showed a 25.59% increase in brand consumption, 25.11% increase in brand issues, 56.84% increase in brand communication, and a 16.53% increase in brand expansion.
The Korea Corporate Reputation Research Institute conducted big data analysis for girl group individual brand reputation in December 2023, extracting data from 655 individuals’ brands, totaling 124,493,13 pieces from November 17th to December 17th.
In December 2023, the rankings for girl group members brand reputation were as follows: NewJeans Minji, NewJeans Hanni, Girls’ Generation Taeyeon, BLACKPINK Jisoo, NewJeans Haerin, BLACKPINK Jennie, NewJeans Danielle, IVE Jang Wonyoung, BLACKPINK Lisa, aespa Winter, TWICE Nayeon, TWICE Mina, BLACKPINK Rosé, aespa Karina, Red Velvet Wendy, Red Velvet Joy, Red Velvet Seulgi, Girl’s Day Sojin, IVE Ahn Yujin, LE SSERAFIM Kim Chaewon, aespa Giselle, Red Velvet Irene, NewJeans Hyein, Girls’ Generation Yoona, LE SSERAFIM Kazuha, Girls’ Generation Hyoyeon, (G)I-DLE Miyeon, IVE Gaeul, TWICE Jihyo, Red Velvet Yeri.
Source: naver
