NewJeans Criticized for Loud Backtrack at University Festival 

The latest performance of NewJeans at a university festival is facing criticism due to the alleged overuse of backtrack. 

Recently, NewJeans officially made a comeback with the double single “How Sweet” after a period of controversy involving Min Hee-jin and HYBE. Currently, the group has been promoting and performing at university events with four members, as the youngest, Hyein, has temporarily halted activities for health reasons.

While the public has been largely on NewJeans side for a while, the girl group’s recent university festival performance has faced criticism. 

In particular, at a recent university festival, NewJeans delivered an energetic and dynamic atmosphere to the stage with familiar hits like “Super Shy” and “ETA,” as well as their new songs “How Sweet” and “Bubble Gum.” The crowd was enthusiastic, and the fan chants were loud in support of ADOR’s girl group. 


However, netizens soon called out the girl group for overusing the backtrack technique.

From the live videos recorded at the scene, many music fans noted that NewJeans played the backtrack too loudly, overpowering their live vocals. Many criticized the group for “blatantly lip-syncing.” Some even mocked NewJeans for “showing off” by using handheld mics while lip-syncing.

Though this isn’t the first time NewJeans has used loud backtrack, the backlash seems to have worsened after various debates about the talent of HYBE’s girl groups – particularly LE SSERAFIM and ILLIT. 

Below are some comments from netizens:

  • I can’t stand the fact that they used hand-held mics while lip-syncing; it looks so ridiculous.
  • If you’re not going to sing live, don’t pretend by holding a mic.
  • Without the backtrack, NewJeans’ stage would be just like LE SSERAFIM’s at Coachella. They can’t sing, so they just shout a few words to hype the crowd. 
  • The blatant lip-syncing is really uncomfortable to watch.
  • Why is it that HYBE girl groups have questionable talents…

Source: K14

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