Celebrity

BTS to top September Singer Brand Chart, followed by BlackPink and Wanna One

According to the analysis of big data for singer brand reputation in September 2018, it was analyzed that BTS got the top spot, Wanna One was ranked 3rd, while BlackPink was in 2nd place.

BTS got the top spot, Wanna One was ranked 3rd, while BlackPink was in 2nd place.

The Korea Institute of Enterprise Evaluation analyzes 118,251,077 big data in brand participation, media, communication, and community from August 21st, 2018 to September 22nd, 2018.

The singer brand reputation index is analyzed through positive ratio analysis and reputation analysis algorithms by extracting the singer-brand big data that shows the music source loved by consumers and analyzing consumer behavior. Through brand reputation analysis, you can find out who is, where, how, how, why, talking about a brand.

BTS got the top spot, Wanna One was ranked 3rd, while BlackPink was in 2nd place.

1st place, BTS’ brand, has Participation Index of 4,025,076, Media Index of 5,110,049, Communication Index of 7,852,068 and Community Index of 3,181,818, making the Brand Reputation Index to be 20,169,012.

“In September 2018, BTS’ brand, number one in singer-brand reputation, showed a high level of ‘Record, surprise, cool’ in keyword analysis while link analysis showed ‘Billboard, Right-wing, IDOL.’ Analysis of positive ratio of BTS’ brand decreased by 12.33%.”

BTS got the top spot, Wanna One was ranked 3rd, while BlackPink was in 2nd place.

Second place, BlackPink’s brand, was analyzed to be 8,347,102, with the Participation Index of 335,097, Media Index of 2,061,193, Communication Index of 4,496,809 and Community Index of 1,454,002.

BTS got the top spot, Wanna One was ranked 3rd, while BlackPink was in 2nd place.

Third place, Wanna One, won Brand Reputation Index of 7,449,824.

BTS got the top spot, Wanna One was ranked 3rd, while BlackPink was in 2nd place.

Below are the top 30 of September Singer Brand Chart

  1. BTS
  2. BLACKPINK
  3. Wanna One
  4. Red Velvet
  5. TWICE
  6. Sunmi
  7. iKON
  8. EXO
  9. IU
  10. Oh My Girl
  11. Girls’ Generation
  12. MAMAMOO
  13. (G)-IDLE
  14. WJSN (Cosmic Girls)
  15. MOMOLAND
  16. G-FRIEND
  17. SEVENTEEN
  18. SHINee
  19. Apink
  20. BIGBANG
  21. WINNER
  22. AOA
  23. NU’EST W
  24. BTOB
  25. Bolbbalgan4
  26. Chungha
  27. GOT7
  28. Crush
  29. Im Chang Jung
  30. Shaun

Source: rBS

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