BTS V’s Instagram account was evaluated as having the best social-economic value, beating out global stars such as Ronaldo, Messi, and Ariana Grande.
According to ‘Speakrj‘, a social media auditor company, as of April 22, the estimated cost of sponsored posts on BTS V‘s Instagram account was up to $773,000 (about 960 million won).
According to ‘Influencer Statistics’, which sets the cost of an influencer post based on the number of followers on the account and related activities, V‘s post was valued at 960 million won. The average number of ‘likes’ per post is 12.9 million. 960 million won is the highest amount among BTS members and Korean celebrities, and it is also the highest amount in the world.
Ronaldo (560 million won), Kylie Jenner (630 million won), Selena Gomez (290 million won) are at the top of the ‘1000 most influential people on Instagram’ ranking according to marketing analytics company ‘HypeAuditor‘. V’s account is valued much higher than Kendall Jenner (450 million won) and Zendaya (650 million won).
Even compared to accounts of celebrities who rank in the “Top 20 Most Liked” and “Top 20 Worldwide Follower Ranking”, V’s account still earns the most profit. The only star who ranked higher than V is the late U.S rapper XXXTentacion who can no longer create a post.
Recently, V’s video of enjoying mambo dancing alone at a jazz bar surpassed 10 million views in 4 hours and 20 million views in 13 hours, recording the fastest number of views in Asia and the second highest in the world. Compared to No.1 – Ronaldo, who has 430 thousand followers, we can see V‘s powerful social influence and topicality.
In the ‘Instagram All-Time Top 20 Most Liked‘, V is the only Asian celebrity to be ranked 18th. The people on the rankings are all super-celebs with 100 to 400 million followers.
BTS V is the fastest person to reach 1 million followers and 10 million followers in the world as certified by Guinness World Records and set the world record for the shortest time to reach 20 million, 30 million, and 40 million followers.
V, who has the highest ripple effect and popularity from the increase in followers, the average number of likes, and the popularity of the post, is recognized as the world’s No. 1 value as the “King of Instagram.”