Bae Yong-joon’s for-sales notice signals the actor’s actual retirement 

Bae Yong-joon is diligent in his business activities instead, accumulating enormous assets from his ventures. 

Actor Bae Yong-joon‘s website, which had been maintained for nearly 20 years, has been put up for sale. 

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Actor Bae Yongjoon

While the veteran actor has suspended activities for more than a decade, Bae Yong-joon has not put out an official announcement of retirement. Nevertheless, this recent activity seems to signal the event approaching.  

As of the 13th, there is no trace of Bae Yong-joon in the domain “”, the domain to his official website and only a notice to tell potential buyers to “buy this domain”.

bae yong joon's homepage
Bae Yong-joon’s homepage screen for sale

Since the drama “Winter Sonata” became a landmark in actor Bae’s career in Japan in 2004, Yong-joon has used this site to interact and communicate with fans from Korea and Japan. At the peak of his popularity, tens of thousands of users flocked to every new post so much the server often went down.


In light of the event, an industry official remarked, “This means no one manages Bae Yong-joon’s iconic website anymore. There is no core team of Bae Yong-joon’s management, and Bae Yong-joon is also not interested in external activities as a celebrity.”

Currently, Bae Yong-joon is known to be living in Hawaii with his wife, actress Park Soo-jin. Recently, Park Soo-jin was reported absent from Ayumi’s wedding, her fellow member in the former girl group Sugar. Other members of the groups Hwang Jung-eum and Hye-seung attended the wedding. 

Bae Yong-joon Park Su-jin

While her missing was raising suspicion, an official was quick to detail a possibility, “Bae Yong-joon and Park Soo-jin have already been living in Hawaii for several years. It was difficult for Park Soo-jin to return home and attend the wedding in light of the COVID-19 situation,” he said.

Career-wise, Bae Yong-joon stopped his acting activities after appearing as a guest in the 2011 drama “Dream High”.  His last leading drama was “The Legend”, written 15 years ago in 2007. Little has been known of his status and future plans after the news of his marriage in 2015 because there is no agency and no SNS connections.

Bae Yong-joon

Instead, Bae is focusing on his career as a businessman. He is now the chairman of KeyEast and is a major stockholder of SM Entertainment, holding 50 billion won in 2018 with 35 billion won worth in SM shares and the remaining in cash.

Bae Yong-joon-Park Soo-jin

The actor also invested in figure maker company Blitzway in 2018. The company was launched by CEO Bae Sung-woong, a former manager of Bae Yong-joon and former CEO of KeyEast. 

Source: daum

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