Kpop idols have been taking over various realms in the past years, gaining a hefty sum from advertisement deals.
The influence of Kpop has long reached beyond music, and some Kpop idols’ major earning may in fact come from advertisements. Recently, the media outlet Netizens Report has revealed their list of Top 10 Most Bankable Kpop idols when it comes to the advertisement realm.
Top 1: Lisa (BLACKPINK)
Lisa currently boasts over 80 million followers on Instagram, ensuring the success of all advertising campaigns that feature heart. So far, she has worked with numerous brands, including Moonshot, AIS Thailand, M.A.C, Adidas, Chivas Regal, and is the global ambassador for luxury brands Celine and Bvlgari.
Top 2: IU
As the nation’s little sister, IU is the choice of many famous brands, especially in Korea. As of the moment, she has appeared as the advertisement model for fashion, cosmetics, food, household appliances, and is even selected as an ambassador for the Italian designer house Gucci.
Top 3: Jennie (BLACKPINK)
Jennie, who is nicknamed the Kpop “IT Girl”, has worked with a variety of global brands, including names like Chanel, Calvin Klein, Hera, Gentle Monster, Tamburins, and more.
Top 4: Jisoo (BLACKPINK)
Thanks to her gorgeous visuals and chic vibes, Jisoo is the darling of Dior, Cartier, Maple Story, and more. In fact, Cartier loves Jisoo so much, they were willing to pay double Jisoo’s contract with Dior to get the female idol as their ambassador.
Top 5: Cha Eunwoo (ASTRO)
Considered as the “face genius of Korea”, Cha Eun Woo has been selected by many brands, such as Penshoppe, O’Neill, Ms Glow, and Liberclassy. He’s also an ambassador for Dior Beauty.
Top 6: Kai (EXO)
Kai has always been held in high regard when it comes to the realm of fashion and advertisements, and has worked with many brands like YSL Beauty, Gucci, BlackYak Climbing Crew, Bobbi Brown Cosmetics, and Charmzone Mask.
Top 7: Jackson (GOT7)
Different from other idols in the list, Jackson earns a hefty sum from advertisement deals in China. With immense influence in such a large country, Jackson becomes the face of many brands, including an ambassador title for Fendi.
Top 8: Rosé (BLACKPINK)
Rosé, who ranks 8th in the list published by Netizens Report, is the visual of many campaigns and luxury brands such as Saint Laurent, Tiffany & Co., Homeplus, and Sulwhasoo.
Top 9: Tzuyu (TWICE)
According to Netizens Report, Tzuyu has the highest commercial value among TWICE members, and so land on the 9th position of this list.
Top 10. Sehun (EXO)
Sehun has worked with luxury brands Dior, Cartier, and Berluti for a long time, and has also been appointed as brand representative for Chinese beauty brand Dr.Jart+, earning a lot of money for his appearances.