articleK-Drama

“While You Were Sleeping” – A successful drama that was exported for a large amount of money despite the Hallyu ban

The 2017 drama “While You Were Sleeping” was exported to China for a whopping 7.5 billion won.

This was thanks to the casting of Hallyu stars such as Suzy and Lee Jong-suk amid difficulties in exporting to China due to the Hallyu ban.

Production company iHQ cited strong domestic and foreign copyright sales of “While You Were Sleeping” as the main factor for the increase in sales and operating profit in 2017.

In terms of ratings, it was a work that caused disappointment. However, in fact, it was the best hit as well as the most profitable drama in the industry.

Source: content.v.daum.net

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