Kim Soo-hyun Placed 3rd in Brand Reputation Ranking, 1st Place Belongs to Who? 

Despite the huge boost from “Queen of Tears”, Kim Soo-hyun lost to 2 names in April 2024’s brand reputation ranking.

According to the big data analysis of April 2024’s brand reputation, Lim Young-woong, ILLIT, and Kim Soo-hyun ranked 1st, 2nd, and 3rd, respectively.

kim soo hyun

Among them, Kim Soo-hyun enjoyed an overwhelming increase in brand reputation compared to the previous index, thanks to the K-drama “Queen of Tears”.

In April 2024, the top 20 of the brand reputation ranking is as follows:

  1. Lim Young-woong
  2. ILLIT
  3. Kim Soo-hyun
  4. BIBI
  5. Lee Jung-hoo
  6. (G)I-DLE
  8. Cha Eun-woo
  10. BTS
  11. Kim Ji-won
  12. Yoo Jae-suk
  13. SHINee
  14. TWICE
  15. Taeyeon
  16. IU
  18. Son Heung-min
  19. IVE, 
  20. TWS

Lim Young-woong, in particular, experienced a 12.15% increase compared to his brand reputation index of 7,211,911 in March. Meanwhile, Kim Soo-hyun, who placed 3rd, experienced a 36.28% increase compared to his brand reputation index in March.

kim soo hyun-ranked

ILLIT recorded a brand reputation index of 7,230,642, whilst BIBI’s brand reputation index dropped by 2.35% to 6,129,263.

Regarding April 2024’s brand reputation index ranking, director Koo Chang-hwan of the Korea Corporate Reputation Research Institute stated, “Lim Young-woong has built a healthy culture along with a growing fandom community, and ILLIT, ranking 2nd, has established itself as a trend icon through freshness. Meanwhile, Kim Soo-hyun has received love for his solid acting skills”.

Source: Daum

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