BLACKPINK will be the first K-pop girl group to appear at the ‘MTV Video Music Awards’.
YG Entertainment said on the 16th, “BLACKPINK will appear at the ‘2022 MTV Video Music Awards’ to be held at the Prudential Center in New Jersey, USA on August 28 (local time). BLACKPINK is actively preparing a special performance that will brighten up the awards ceremony. The members and all the staff are doing their best to give meaningful moments to fans around the world.”
The ‘MTV Video Music Awards,’ along with the Grammy Awards, Billboard Music Awards, and American Music Awards, are regarded one of the four main popular music awards in the United States. BLACKPINK is the first K-pop girl group to appear on this stage. Considering all girl groups in the world, they are the fourth after TLC, Spice Girls, and Fifth Harmony. Given the awards ceremony’s history, which began in 1987, this is an event that demonstrates BLACKPINK’s global influence and reputation.
Whether or not BLACKPINK won the award is also a matter of concern. BLACKPINK, who won ‘Best Song of the Summer’ for ‘How You Like That’ two years ago, was nominated this time in the ‘Best Metaverse Performance’ category. Member Lisa‘s solo title track ‘LALISA’ was also nominated for ‘Best K- Pop’.
BLACKPINK is expected to heat up the global music market with the pre-released song ‘Pink Venom’ on August 19, ahead of the ‘2022 MTV Video Music Awards’. Then, on September 16th, after the release of the 2nd regular album ‘BORN PINK‘, they will go on a large-scale world tour. BLACKPINK’s comeback as a full group is now gathering explosive attention.