Tokyo Gyu Jjang, a YouTuber specializing in Japanese culture with 180,000 subscribers, has issued a second apology after being accused of deceiving fans. However, controversy continues as she refuses to offer refunds for her e-book, sparking heated debates with viewers.
On September 10, she uploaded a video titled “I Am Truly Sorry” to her channel. In the clip, she said, “I sincerely apologize to all the viewers who trusted me and watched my videos. My poor judgment caused confusion and disappointment. I should have been honest, but I wasn’t.”
She explained that after 10 years of living in Japan, she applied for a new visa but was denied. Mentally exhausted, she returned to Korea a year and a half ago without telling subscribers. Despite being back in Korea, she continued producing content as though she still lived in Japan, fearing backlash if she admitted the truth.
Tokyo Gyu Jjang added, “It was a wrong decision without excuse. I am also sorry for my light tone and irresponsible remarks in my earlier video. I will work hard to restore the trust I’ve lost.”
The controversy first erupted on September 8, when she confessed that she had been living in Korea for over a year while pretending to be a resident of Japan. Her attempt at explanation backfired after she insulted visa officers instead of taking responsibility, leading to further criticism. Her first apology video was eventually made private, replaced with the latest one.

The scandal extends beyond her false residency claims. Tokyo Gyu Jjang also sold an e-book marketed as insights from her life in Japan. While she insists the content was based on her 10 years of real experiences, critics argue that she misled buyers by pretending to still be a local resident at the time of publication. Some legal experts say this could fall under false advertising or even warrant investigation by Korea’s Fair Trade Commission.
Subscribers have demanded refunds, arguing: “She sold the book by pretending to be a current resident. She should pay everyone back.” Tokyo Gyu Jjang, however, pushed back: “I wrote the book based on my decade-long experiences in Japan. Why should I refund it? Did you even buy my e-book?”
As the debate grows, the YouTuber faces an uphill battle to regain credibility, with many viewers doubting whether her channel can recover from the scandal.
Sources: Daum

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