A male idol blocked BTS Jimin’s No.1 streak… 1st place on ‘Boy Idol Brand Reputation Chart’ changed after 42 months

dhanJune 18, 2022Last Updated: June 18, 2022

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BTS Jimin is no more on the top of the Boy Idol Brand Reputation Chart this month

According to information published by the Korea Corporate Reputation Research Institute on the 18th, Kang Daniel, a former member of Wanna One, won first place on the ‘Boy Group’s Personal Brand Reputation’ chart in June. Jimin, who held first place 41 times in a row until last month in the brand reputation survey, has dropped from first place for the first time in 42 months.

The Korea Business Reputation Research Institute analyzed big data on the brands of 703 boy groups from the 18th of last month to the 18th of this month. As a result, the ‘June Boy Group Personal Brand Reputation’ ranking was found in 3rd place as BTS Jimin, 2nd place as ASTRO Cha Eunwoo and 1st place as Kang Daniel.

The Korea Institute for Corporate Reputation explained, “Kang Daniel brand, which ranked first in boy group’s personal brand reputation, showed high ‘record, enter, disclose’ in link analysis, and ‘record, the story, and move like this’ in keyword analysis.”