Girl group Black Pink topped the girl group brand reputation chart in September 2022.
The Korea Corporate Reputation Research Institute analyzed 57,503,571 brand big data measured from August 11, 2022 to September 11, 2022 to measure the brand reputation index with participation index, media index, communication index, and community index for girl group brands.
Koo Chang-hwan, director of the Korea Corporate Reputation Research Institute, said, “As a result of the girl group’s brand reputation analysis in September 2022, the BLACKPINK (Jisoo Jenny Rose Lisa) brand topped the list.” Looking at the girl group brand category, compared to 50,609,309 girl group brands in August, it increased by 13.62%. According to the detailed analysis of girl group brand big data, brand consumption rose 29.22%, brand issue rose 27.57%, brand communication rose 12.38%, and brand spread rose 0.89%.”
He continued, “In the link analysis of the BLACKPINK brand, which ranked first in the girl group brand reputation in September 2022, ‘Break through, Break through. Record’ came out high, and in the keyword analysis, ‘Pink Venom, 6th Anniversary, YouTube’ was high. In the analysis of the positive/negative ratio for the Black Pink brand, the positive ratio was analyzed as 84.27%. According to the detailed analysis of the BLACKPINK brand big data, brand consumption increased by 156.81%, brand issues increased by 95.95%, brand communication decreased by 24.96%, and brand spread was 33.43 % fell,” he analyzed brand big data.
Top 30 of this month is as follows:
- 1. BLACKPINK
- 2. IVE
- 3. Girls’ Generation
- 4. TWICE
- 5. Oh My Girl
- 6. NewJeans
- 7. aespa
- 8. Red Velvet
- 9. Apink
- 10. (G)I-DLE
- 11. LE SSERAFIM
- 12. fromis_9
- 13. MAMAMOO
- 14. ITZY
- 15. Girl’s Day
- 16. WJSN
- 17. APRIL
- 18. Brave Girls
- 19. STAYC
- 20. LOONA
- 21. MOMOLAND
- 22. NMIXX
- 23. LABOUM
- 24. Dreamcatcher
- 25. Ladies’ Code
- 26. Kep1er
- 27. woo!ah!
- 28. Rocket Punch
- 29. EXID
- 30. ALICE
Source: starnews
