Reason why viewers who watched Kwak Dong-yeon’s “Mansungi Show” in “Queen of Tears” summoned Shinsegae Chairman Chung Yong-jin
In tvN's "Queen of Tears", amidst the revelation of a black conspiracy targeting the Queens, Hong Soo-cheol's (Kwak Dong-yeon) actions (?) stood out as a memorable scene
In the March 31st episode, Baek Hyun-woo (Kim Soo-hyun) and Hong Hae-in (Kim Ji-won) ultimately decided to divorce.
Following this decision, Yoon Eun-sung (Park Sung-hoon) and Moh Seul-hee (Lee Mi-sook) began their offensive to engulf the Queens.
Yoon Eun-sung consecutively brought about unfavorable factors in the resort business, endangering Hong Soo-cheol while proposing to take risks and invest solely, thus gaining the hearts of the Queens.
Similarly, Moh Seul-hee used various tactics to appeal to Hong Man-dae (Kim Kap-soo), chairman of Queens Group, and obtained a power of attorney stating that she could be delegated all authority while he was in a coma.
The Queens celebrated Chairman Hong’s 80th birthday, meanwhile Hong Soo-cheol’s wife Cheon Da-hye (Lee Joo-bin) left coldly.
At the 80th birthday celebration, Hong Soo-cheol introduced “Mansungi (Man-dae + wonsongi (monkey))”, calling it a “new character”, unaware that a crisis was beginning for the Queens.
He said, “Even for the Queens, which will boast the largest scale in Northeast Asia, there is a character that will receive love from people around the world. I created it myself. My grandfather, Chairman Hong Man-dae, is the protagonist.”
The monkey character that appeared with strong features and deep wrinkles instantly garnered widespread interest.
He added, “The Mansungi character will also be sold as merchandise such as dolls, golf wear, mugs, keychains and foot mats. Of course, it will also be released as NFT.”
This scene immediately drew explosive attention upon broadcast. Alongside, viewers summoned “Chairman Chung Yong-jin”.
Previously, Shinsegae Food conceived a new character business using “JRILLA”, resembling Chairman Chung Yong-jin.
JRILLA is a compound word of the alphabet “J” and “gorilla”, for which E-Mart applied for a trademark through KIPRIS in September 2020.
Especially due to the striking resemblance between JRILLA and Chairman Chung Yong-jin, there were discussions suggesting that this “J” refers to Chairman Chung Yong-jin.
Moreover, Chairman Chung Yong-jin consistently promoted JRILLA by posting photos of golf wear with the JRILLA mark on Instagram.
Accordingly, viewers expressed various reactions such as “Watching ‘Queen of Tears‘ brings up various thoughts“, “I feel like I’ve seen this somewhere before“…
