“Min Hee-jin’s outfit” t-shirt + cap sold out “Unprecedented press conference”
ADOR CEO Min Hee-jin, who has been accused of breach of trust by HYBE, held a press conference to appeal for injustice
Amidst this, a happening occurred where the t-shirt and cap she wore at the press conference became sold out.
On the afternoon of April 25th, at the Korea Conference Center in Seocho-gu, Seoul, Min Hee-jin held a press conference to clarify the allegations of HYBE regarding the usurpation of management rights. CEO Min Hee-jin, who appeared wearing a blue cap on messy hair and a green t-shirt, looked somewhat worn-out. It was evident that she had been through a lot recently.
During the press conference, which was broadcasted live not only by the three major terrestrial broadcasters but also on YouTube channels, CEO Min drew attention by using slang terms like “gae-jussi” (combination of “gae” meaning dog and “ajussi” meaning middle-aged man), “do-badder”, “damn” and “f*ck”, showing a somewhat unconventional appearance and making it an unprecedented press conference.
Amidst the interest in the content of CEO Min’s press conference, posts sharing information about the fashion items she wore that day poured into online communities. In particular, there were posts mentioning that these products were sold out in online shopping malls as the press conference was coming to an end.
The green striped sweatshirt worn by CEO Min is a product of the Japanese brand “California General Store”, priced at 8,800 yen locally, equivalent to about 78,000 won. The blue cap is an LA Dodgers logo cap produced by “46BRAND”, which conducts clothing licensing business for the four major sports leagues in the United States, and is sold in domestic online malls for around 40,000 won.
Currently, both products are sold out on the brands’ official websites and domestic online malls. This shows CEO Min’s considerable influence despite not being a celebrity.
Source: Nate
