According to the Korea Corporate Reputation Research Institute, the rankings were determined by analyzing 45,924,168 pieces of brand big data collected from February 8 to March 8, 2026. The analysis measured participation, media coverage, communication, and community activity related to girl groups.
The total amount of big data increased 1.18% compared to February , when 45,389,287 data points were recorded.
IVE ranked No.1 with a brand reputation index of 6,690,379 , reflecting strong online engagement and media attention following their recent activities.
The group’s index consisted of a participation score of 177,820 , media score of 996,989 , communication score of 2,768,156 , and community score of 2,747,414 . Compared to February’s index of 5,190,460 , IVE saw an impressive 28.90% increase .
The six-member group — Ahn Yujin, Gaeul, Rei, Jang Wonyoung, Liz, and Leeseo — recently attracted attention with their second full-length album REVIVE+ , which includes double title tracks “BLACKHOLE” and “BANG BANG” along with member solo tracks.
BLACKPINK ranked second with a brand reputation index of 6,493,036 , marking a 33.55% increase from February’s score of 4,861,840 .
TWICE followed in third place with the same brand reputation index of 6,493,036 , also reflecting a 33.55% rise compared to the previous month.
Rounding out the top five were rookie group KiiiKiii in fourth place with 2,429,041 , and ILLIT in fifth place with 2,045,324 .
The Top 30 girl groups in the March rankings included IVE, BLACKPINK, TWICE, KiiiKiii, ILLIT, Red Velvet, aespa, OH MY GIRL, Apink, LE SSERAFIM, Hearts2Hearts, (G)I-DLE, MAMAMOO, BABYMONSTER, fromis\ 9, H1-KEY, NMIXX, WJSN, STAYC, KATSEYE, tripleS, FIFTY FIFTY, ITZY, Kep1er, Girl’s Day, izna, Cignature, XG, Girls’ Generation, and f(x).
Koo Chang Hwan, director of the Korea Corporate Reputation Research Institute, commented on the results.
“The analysis of girl group brand big data for March 2026 showed that IVE ranked No.1. Compared to February, overall brand big data increased by 1.18%,” he explained.
He also shared additional insights into the group’s keyword and sentiment analysis.
“In link analysis related to IVE, keywords such as ‘all-kill,’ ‘lovely,’ and ‘prove’ ranked highly. In keyword analysis, ‘BANG BANG,’ ‘BLACKHOLE,’ and ‘DIVE’ appeared most frequently. The positive sentiment ratio for the group was analyzed at 93.04%.”
The monthly brand reputation ranking evaluates consumer interest and media attention toward K-pop groups through big data analysis, reflecting overall public perception and engagement trends.
Sources: Star News,Korea Corporate Reputation Research Institute
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