Lee Seung Gi quits all variety shows and focuses on “The Law Cafe”: Can he recover the drama’s declining ratings?
Going “all-in” on his new drama “The Law Cafe” while taking a break from entertainment shows, can Lee Seung Gi improve the ratings?
According to Nielsen Korea, KBS2’s “The Law Cafe” recorded an average nationwide rating of 5.5% in the latest episode aired on September 19th. The drama was off to a promising rating of 7.1% in episode 1 on September 5th. However, the ratings have been on a downward trend with slight fluctuations since its premiere.
“The Law Cafe” marks Lee Seung Gi’s return to the small screen after a year and a half. After the end of tvN’s drama “Mouse” in 2021, he focused on entertainment activities and released new songs.
In “The Law Cafe”, Lee Seung Gi plays Kim Jeong Ho, a former prosecutor-turned-web novel writer and building owner. In this role, Lee Seung Gi shows off not only his extraordinary ability to pull off a unique character, but also his natural chemistry with Lee Se Young.
Despite Lee Seung Gi’s passionate performance, “The Law Cafe” ratings in recent episodes did not bring as much buzz as the first broadcast. The ratings are dropping, and the topicality is also gradually declining.
Before the broadcast of “The Law Cafe”, a change occurred for Lee Seung Gi. He was a regular member of SBS’s golf entertainment program “Golf Battle: Birdie Buddies” until season 3, but decided not to participate in season 4. “Golf Battle: Birdie Buddies 4” started airing on August 31st with a new lineup without Lee Seung Gi.
In addition, SBS’s variety show “Master In The House”, which Lee Seung Gi has appeared in since he was discharged from the military, wrapped up season 1 on September 18th and went on a hiatus for the time being. “Master In The House” is scheduled to return for season 2 after reorganization.
In this way, Lee Seung Gi is naturally taking a break from all entertainment programs. It looks like he is only concentrating on his appearance as an actor.
As such, “The Law Cafe” must be quite an important work for Lee Seung Gi. However, episode 5 of “The Law Cafe”, which aired the day after the end of “Master In The House” season 1, fell short of expectations.
Attention is focusing on whether Lee Seung Gi and his change to prioritize acting will lead to a rebound in ratings in the remaining run of “The Law Cafe”.
Meanwhile, “The Law Cafe” is a legal rom-com drama that depicts the love story between Kim Jeong Ho, a former prosecutor, and Kim Yuri, a 4D lawyer. New episodes are broadcast every Monday and Tuesday at 9:50 pm KST on KBS2.
Source: nate
