Makeup Forever has selected Kim Chae-won, a member of the popular group LE SSERAFIM, as their new Korean ambassador.
Lee Kyung-ah, vice president of Makeup Forever, said, “Kim Chae-won’s confident charm and FEARLESS challenge matched the brand identity that constantly innovates and challenges for better products, so she was selected as a brand ambassador.”
Kim Chae-won said, “I’ve always been interested in Makeup Forever products, and it’s an honor to be able to work as a brand ambassador.”
The girl group LE SSERAFIM, to which Kim Chae-won belongs, is continuing its successful activities by entering the Billboard 200 chart in the shortest period in the history of K-pop girl groups and topping the Japanese Oricon monthly chart.
In addition to Korean activities, Kim Chae-won continues her activities in Japan, and her first activity begins through the ‘FEARLESS FOREVER’ campaign that penetrates the brand and herself.
Kim Chae-won, the new ambassador of the French makeup brand Make Up Forever, will be active in various campaigns and present various charms.
Source: wikitree
