BLACKPINK to confirm Born Pink and Shut Down promotions have ended

The promotion for BLACKPINK’s latest album has officially come to an end.

Recently, BLACKPINK sent a letter to BLINKs to announce the end of promotional activities for the album “BORN PINK”. The group thanked their fans for always being there and supporting them during the promotion period and announced that their largest-scale world tour is about to begin.


During the last promotion, the group performed “Shut Down” once on the American TV show Jimmy Kimmel, once on the Korean music show Inkigayo, participated in a SiriusXM radio show, and filmed 5 TikTok clips. Due to the busy schedule, BLACKPINK also did not perform any b-side songs or participate in other entertainment programs.

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