BLACKPINK Rosé Makes a Stunning Appearance in RIMOWA’s Latest Global Campaign “Never Still Chapter 4”

BLACKPINK Rosé joined Kylian Mbappé and Lewis Hamilton in RIMOWA’s latest global campaign

The world of fashion and luxury travel is often associated with glamour and style, but RIMOWA, the renowned German luggage brand, has taken a unique approach to showcase its products through a global campaign that focuses on the essence of life and the power of purpose. Titled “NEVER STILL CHAPTER 4,” this campaign features not only fashion and travel but also thought-provoking stories from three iconic individuals, including BLACKPINK’s Rosé.

In this captivating campaign, Rosé, a member of the global idol sensation BLACKPINK, takes center stage. Known for her mesmerizing vocals and captivating stage presence, Rosé explores a different facet of her personality as she embarks on a journey that delves deep into the meaning and purpose of life. Through her travels, she shares her insights and experiences, emphasizing the importance of having a clear sense of purpose and meaning in one’s life.

But Rosé is not alone in this captivating narrative. The campaign also introduces two other remarkable protagonists who share their unique stories of life on the move. The first is Kylian Mbappé, a soccer prodigy whose talents have dazzled the world. The second protagonist is none other than Lewis Hamilton, a legendary figure in the world of Formula 1 racing.

As RIMOWA continues to push boundaries and redefine luxury travel, the 23FW campaign will be simultaneously unveiled to audiences worldwide through various mediums. From theaters and digital platforms to outdoor advertisements and print media, this global release ensures that the message of purposeful living and meaningful travel reaches every corner of the globe.

Source: kdfnews