Analysis of Gen4 Female Idol Groups’ Achievements: NewJeans, LE SSERAFIM, and (G)I-DLE in the Spotlight
The performance of the Gen4 female idol groups competition in the K-pop industry has been intense, and the results for the first half of 2023 have been revealed.
On the 14th day, Secretary-General Choi Kwang-ho appeared on the social media platform ‘OK Pop!!’ by the Korea Music Content Association and explained the performance of female idol groups in the first half of 2023. He divided them into mainstream idols and fandom-oriented idols, mentioning NewJeans and LE SSERAFIM.
Regarding NewJeans, Choi Kwang-ho analyzed that although their album sales were disappointing compared to their music streaming performance, they showed high recognition and popularity among the general public. He also praised Blackpink’s Jisoo, stating that she achieved high rankings on charts and had excellent album sales.
(G)I-DLE gained high recognition and recorded impressive music sales domestically. Choi Kwang-ho stated, “(G)I-DLE was stronger in music streaming than NewJeans. Album sales were similar for both groups.”
Choi Kwang-ho continued to praise LE SSERAFIM. They not only focused on mainstream popularity as a music group but also built a strong fandom and achieved high album sales. He praised the star quality of LE SSERAFIM. members and highlighted the success of their track “Eve, Psyche & the Bluebeard’s wife.”
He then mentioned the tremendous fandom of aespa and the unique mainstream appeal of IVE, explaining the achievements of both groups. Choi Kwang-ho stated that ranking these female idol groups is meaningless when explaining their performance. He added that there is no significant difference among the top idols, as they are all well-rounded idols, and explaining it objectively with data.
Following the success of female idol groups last year, there is growing anticipation and excitement among the public for their performance this year.
