Recently, a post about NewJeans’ Haerin’s latest campaign with Dior was published on the official Instagram account of WWD Korea.
However, under the comment sections, various comments mentioning another NewJeans member – Hyein, started to appear. Even more peculiarly, these posts seem to be repetitive, using the same word combinations, while all having the wrong name.
A look into the accounts publishing these comments also reveal mostly empty profiles with no engagement nor interaction.
As a result, many netizens started to suspect ADOR of using bots to boost posts about NewJeans, albeit using the incorrect name this time around.
In fact, a post raising speculations about bot usage has garnered almost 300,000 views on the SNS platform X (formerly Twitter).
so MHJ is still paying for bots … this time for support ?? 😭
— mini⁷ (semi ia) (@s7venwithyou) June 6, 2024
the article is for haerin and the bots in the replies are saying hyein, a different member .. interesting https://t.co/2EPNtQHyIX pic.twitter.com/6yLJ14ztEG
However, many also suspect that the bots are not actually a move from ADOR. Accordingly, it was discovered that posts about other idols on WWD Korea’s account also receive similar comments.
Source: Krb, X
