A report from Forbes has revealed the most powerful K-pop artists on YouTube Korea in the year 20024, and below is the full ranking.
1. BLACKPINK – Revenue: 129.4 billion won (approx 98.4 million USD)
According to Forbes, BLACKPINK is a global girl group, the exceptional successor to Fifth Harmony, Destiny’s Child, and Spice Girls, and a global superstar. The magazine also asserts that BLACKPINK is the most powerful group on YouTube.
2. (G)I-DLE – Revenue: 86 billion won (approx 61.4 million USD)
This is a novelty for K-pop as (G)I-DLE only gained more popularity on this platform in recent years. Forbes suggests that (G)I-DLE has gone viral thanks to catchy songs and trendsetting Shorts (short videos on YouTube).
3. BTS – Revenue: 82.3 billion won (approx 61.4 million USD)
Critics recognize BTS’s strength on both of the world’s largest audio-visual platforms. The magazine also crowns BTS as the most powerful K-pop artist and the number one in South Korea’s music industry. Despite not having a comeback for two years, BTS still ranks in Forbes’ TOP 3 most powerful artists on YouTube.
4. NewJeans – Revenue: 68.3 billion won (approx 51 million USD)
Forbes notes that NewJeans is a fresh breath of air in K-pop, attracting significant attention through their YouTube videos. They are the youngest group on this list.
5. SEVENTEEN – Revenue: 62.4 billion won (approx 46.5 million USD)
SEVENTEEN’s media explosion through various performances has helped the group rise quickly on this social media platform. Particularly, SEVENTEEN draws audiences through performances at major festivals, making them more popular on YouTube.
6. aespa – Revenue: 51.4 billion won (approx 38.3 million USD)
The only SM group to make the list, aespa became popular right from their debut and created numerous viral content on YouTube. Forbes views aespa as a girl group with a distinct personality.
7. ENHYPEN – Revenue: 30.1 billion won (approx 22.4 million USD)
The prestigious magazine believes ENHYPEN’s inclusion in the ranking proves their relentless efforts. Their appearance and polished music videos leave a strong impression on the public.
8. IVE – Revenue: 24.9 billion won (approx 18.5 million USD)
IVE not only satisfies the audience’s musical needs but also knows how to reinvent themselves with each comeback. The group has sparked many positive discussions on YouTube.
9. LE SSERAFIM – Revenue: 22.7 billion won (approx 16.9 million USD)
The group has demonstrated their capabilities on this platform through their unique and creative music videos. LE SSERAFIM is one of the popular girl groups on YouTube.
10. IU – Revenue: 22 billion won (approx 16.4 million USD)
The only solo artist in Forbes’ TOP 10. Despite being a domestic artist, IU has long been one of the most attractive names on YouTube. She’s also famous on international YouTube channels.
Source: Naver
