On the morning of August 23, Seo Ye-ji attended a pop-up store event for the makeup brand NARS at Lotte Department Store in Jung-gu, Seoul.

She appeared in a white blouse with a deep V-neckline and a red mini skirt adorned with rose decorations. Seo Ye-ji highlighted her look with bold red lipstick. She also posed in various ways, waving to reporters and making heart shapes with her hands.
Seo Ye-ji’s skirt, a new item from brand Blumarine, costs 2,635,000 won. She also wore earrings and a layered ring from the same brand, with the ring priced at 8,950,000 won and 1,800,000 won respectively.
In April 2021, Seo Ye-ji was embroiled in a gaslighting scandal after accusations that she manipulated her then-boyfriend, actor Kim Jung-hyun. She also faced various controversies, including claims of abuse of power towards staff, school violence, falsified academic credentials, and lying, leading to a hiatus from the entertainment industry. Although she made a comeback with the tvN drama ‘Eve’ in 2022, it failed to perform well commercially. Recently, she signed an exclusive contract with Sublime in June, signaling her return to the industry.

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