K-netizens Mock HYBE’s Decision to Hire Former SM President, Mention Min Hee-jin
A topic regarding HYBE’s decision to hire the former president of SM as the president for HYBE Japan is drawing attention.
Recently on August 1, a topic titled “HYBE hired former SM President Kim Young-min” was published on the Korean forum “theqoo”, drawing attention.
In the topic, the author compared past remarks of Kim Young-min and a HYBE CEO, Yoon Seok-joon, about a “perfect formula” to create a perfect idol group.
Particularly, Yoon Seok-joon said, “Recently, we began to feel that we have finally found the right formula and the correct language. We now believe we understand the optimal way to communicate with fans and build a fandom. We think this formula could potentially be applied to TXT and other artists who will debut later.”
Meanwhile, Kim Young-min once shared, “Girls’ Generation may eventually disband, but another group will take their place. Because of this, we used to see BoA or TVXQ as individual artists, but now we start to view them as SM’s artists. In this sense, the SM brand itself has become a valuable asset.”
The topic’s author then concludes that HYBE and Kim Young-min both believe that they can create another group like BTS or Girls’ Generation by applying their “perfect formula”, explaining the hiring decision.
However, other netizens mock this perspective, even saying that HYBE has “no eye for talent”. Below are some comments:
- Wow, HYBE even recruited Kim Young Min. They really have no eye for talent
- They are truly arrogant to think they can create another group like Girls’ Generation or BTS.
- Is there really a formula for success? Sure, it’s possible to form a moderately successful group with a formula, but artists like BTS and Girls’ Generation just happen to work randomly after they tried everything
- If they’re so confident in their company formula, then why haven’t they created another group like Girls’ Generation or BTS yet?
- Oh, that’s great~ Even Bang Si-hyuk didn’t know why BTS became popular, but they said they found the formula??
- Min Hee-jin who created New Jeans was kicked out, yet Kim Young-min who didn’t create Girls’ Generation was chosen
- The group that Kim Young-min created in the first place… is not even Girls’ Generation…
Source: theqoo
