Dior promotes its global ambassador Jisoo’s “Snowdrop” in the midst of historical distortion controversy
Global luxury brand Dior has started to promote “Snowdrop”.
In Korea, this work is on the verge of being an object of hatred due to historical distortion controversy. Therefore, Dior‘s attitude towards it attracted attention.
Dior specifically mentioned “Snowdrop” on its global official account along with a picture of Jisoo, who plays the female lead in the drama series.
The brand wrote, “Jisoo accessorized her #DiorCouture Spring-Summer 2019 by Maria Grazia Chiuri dress featuring a ruffled collar and underskirt with ‘Claire D Lune’ earrings.”
This promotion is because Jisoo is active as an ambassador for the luxury brand Dior.
Regarding this, fans responded, “As you mention ‘Snowdrop’ on the global account, it seems that many overseas fans will watch it. I wonder what evaluation will be made by overseas viewers regardless of the controversy over historical distortion.”