Not Kim Soo-hyun: South Korea’s Top Female Ad Model is IU, Who’s the Top Male?
Singer and actor Lim Young-woong, who has expanded his career to showcase a variety of talents, has recently been selected as a top advertising model in South Korea, garnering significant attention.
In a survey conducted by the Busan International Marketing Advertising Festival (MAD STARS) from March among professional advertisers and marketers in the country, Lim Young-woong ranked first in the overall advertising model category.
Lim Young-woong has gained immense popularity not only for his musical talents but also for his acting skills.
In the short film ‘In October,’ released on Coupang Play and TVING, he played the lead role and received high praise from audiences for his intense performance. He was lauded for his ability to express emotions and portray a deep character.
Lim Young-woong has played a crucial role in various advertisements, using his bright and positive image to bridge brands with consumers. He has gained high trust among advertisers and continues to thrive in the advertising industry.
Last month, Jeju Samdasoo, which appointed Lim Young-woong as an advertising model, reported that new customers increased by about fivefold following his advertisement, with women in their 50s being the largest demographic. The cumulative orders surpassed 2.17 million, showcasing the significant impact of Lim Young-woong’s advertisement.
Meanwhile, in the female advertising model category, singer and actress IU, who recently successfully completed a solo concert in Osaka, Japan, was selected as the top model.
In the rookie advertising model category, actor and model Byun Woo-seok, who quickly rose to stardom as the lead in the tvN Monday-Tuesday drama ‘Runaway with Sunjae,’ and actress Lee Joo-bin, who received acclaim for her solid acting in the tvN drama ‘Queen of Tears,’ were named the top male and female models, respectively.
