Kim Ji-yoon, the older sister of BLACKPINK’s Jisoo and often noted for her resemblance to actress Han Hyo-joo, is officially stepping into the entertainment scene and the competitive world of live commerce. On November 13 at 8 p.m. KST, Kim will host a live shopping broadcast for a beauty brand, marking her entry into the super seller arena.
Ahead of the show, Kim actively promoted the event through her social media, updating her profile to inform followers of the broadcast date and time—signaling her serious commitment to this new path.
Kim Ji-yoon, formerly a flight attendant for an airline, recently made headlines with her transition into the entertainment industry. Her debut project is the upcoming ENA reality show Super Seller: Incentive Game, premiering November 14 at 10 p.m.
The show’s producers had already generated buzz in August by releasing a pre-interview with Kim. When asked if she felt pressure as “Jisoo’s sister,” she replied coolly, “No. I am her real sister. I was just born this way. It can’t be helped.”
She introduced herself as “a former Korean Air flight attendant and also a customer service agent at SK Telecom. I was once crowned the top ‘Kindness Queen’ while working there,” she proudly shared. With evident confidence, she added, “I want to grow as a seller too. Sometimes, rookies outperform pros. I’m competitive—I’m aiming for first place and I’ll work hard for it.”
Kim Ji-yoon first gained public attention in 2019 when she appeared on KBS2’s Trio’s Childcare Challenge, where she drew comparisons to Han Hyo-joo thanks to her visuals. She currently has a strong social media presence, boasting over 560,000 followers and managing her own platform, Yooni Channel.
Sources: Daum
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