Less than a year after leaving Golden Child, Jibeom has successfully established his own café brand, tapping into trends such as Dubai-style chewy cookies. Despite being relatively new, the café has already expanded to three branches across South Korea, showcasing the former idol’s strong business sense.

Jibeom’s café specializes in low-sugar baked goods made with health-conscious ingredients. In addition to operating physical locations, he actively engages with fans by opening dessert orders directly through Instagram messages. Fans who purchase more than five boxes of cookies receive a signed autograph from Jibeom, adding a personal touch that has been well received.

The desserts are known for their neat packaging and visual appeal, reflecting the care and passion Jibeom puts into the business. Due to high demand, the café’s baked goods often sell out shortly after orders open.

Jibeom debuted with Golden Child in 2017 and officially left the group in 2024. Since then, many netizens have praised him for his quick adaptability and sharp entrepreneurial instincts, noting his successful pivot from idol life to small business owner.

Sources: X