K-Pop

HYBE’s LE SSERAFIM and JYP’s TWICE, February clash

In the midst of major artists like (G)I-DLE and IU announcing new releases to welcome the new year of 2024, the attention of the K-pop fandom is focused on the upcoming comebacks of LE SSERAFIM and TWICE on February 19th and 23rd, respectively.

le sserafim

LE SSERAFIM, set to release their 3rd mini-album “EASY” on February 19th, will present a candid story behind their confident image, revealing insecurities and concerns. Having achieved consistent success since their debut, especially with the English digital single “Perfect Night”, LE SSERAFIM’s growth and career highs with each release have garnered significant anticipation for this comeback.

LE SSERAFIM has risen to prominence in the large girl group lineup within just a year and a half since their debut. Their track “Perfect Night”, released in October last year, secured the top spot on major domestic music charts despite being an English song and has maintained a high position for the past three months. Impressive album sales figures, such as 1.02 million copies sold on the release day of “UNFORGIVEN” and reaching 6th place on the Billboard 200, further highlight LE SSERAFIM’s overwhelming momentum in the K-pop scene.

twice

On February 23rd, TWICE is making a full-group comeback after about a year with their 13th mini-album “With YOU-th”, conveying sentiments of eternal companionship within the radiant youth. With their previous album “READY TO BE” ranking 2nd on the “Billboard 200” and the pre-release track “MOONLIGHT SUNRISE” entering the “Hot 100” chart, TWICE continues to demonstrate their powerful influence, particularly in the US. Having been crowned as “Worldwide Stadium Artist”, TWICE’s immense audience appeal and the anticipation for their full-group comeback after a year contribute to the excitement surrounding their upcoming release.

The clash between HYBE and JYP, represented by their 3rd and 4th generation girl groups, is expected to be a major focal point in the K-pop industry in February. The global fandom eagerly awaits to see which team will emerge victorious in this early-year showdown.

Source: Daum

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