HYBE idols have come under fire for their recent overseas appearances — but the controversy has taken an unexpected turn, as comparisons to BLACKPINK’s Lisa and her rumored boyfriend Frédéric Arnault dominate online discussions.
Lisa’s Formula 1 Moment and the Backlash That Followed
In 2024, Lisa made headlines when she attended a Formula 1 Grand Prix, where she waved the starting flag as an honorary guest. Her appearance was celebrated by fans for highlighting her global influence and close ties to luxury brands.
However, it also sparked backlash among certain netizens who accused her of being “too showy” or “trying to fit into the elite circle.” Despite her professionalism, Lisa found herself at the center of debates over whether idols should engage with high-society events.
HYBE Artists in Singapore — and a Familiar Conversation Returns
Fast forward to late 2025, members of SEVENTEEN and ENHYPEN were recently spotted attending luxury-related events and after-parties in Singapore. While such schedules are typical for global idols, the reaction this time was surprisingly intense.
When photos of their appearances surfaced online, netizens began drawing direct comparisons to Lisa’s past participation in Formula 1. Many pointed out how HYBE artists were now being praised for similar appearances that had previously earned Lisa heavy criticism.
This led to accusations of double standards in how male idols and female idols are judged — particularly when luxury brand involvement is involved.
“Thank Frédéric”: Fans Call Out the Hypocrisy
Adding fuel to the debate, some online users jokingly commented, “Thank Frédéric,” referring to Frédéric Arnault, CEO of TAG Heuer and Lisa’s rumored boyfriend. They suggested that Lisa’s connection to the luxury world had “opened doors” for other idols to receive similar invitations including those under HYBE.
Others criticized HYBE for allegedly “copying Lisa’s PR strategy” by associating their artists with high-profile luxury events. Comments like “When Lisa does it, she’s attacked when HYBE idols do it, it’s trendsetting” flooded social media.
- It’s funny how Lisa got hate for going to F1, but now everyone’s doing it.
- HYBE idols are benefiting from what Lisa was criticized for.
- It’s the same thing, but the reactions are completely different.
The Broader Issue Double Standards in K-pop
The controversy has reignited long-standing conversations about gender bias and industry favoritism within the K-pop fandom. While some defend HYBE artists, insisting their appearances were part of official schedules, others highlight the inconsistent treatment of female idols especially Lisa when it comes to luxury branding and public perception.
Ultimately, the discussion goes beyond a single event. It reflects how K-pop’s global expansion and luxury partnerships have blurred the line between artistry and marketing, and how female idols often face harsher judgment for the same choices celebrated in their male counterparts.
As one fan succinctly put it: “Lisa walked so others could run — and now she’s getting blamed for it again.”
Sources: Koreaboo
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