K-Pop

From Sistar to FIFTY FIFTY…The success of “small and medium-sized girl groups”

Girl group FIFTY FIFTY entered the Billboard Hot 100 chart 4 months after their debut with the title track “Cupid” of the first single album “The Beginning: Cupid”.

FIFTY FIFTY’s entry into the charts is called the “miracle of small and medium-sized idols”. Small and medium-sized idols refer to idol groups that debuted through small and medium-sized agencies other than the four major agencies SM, YG, JYP and HYBE.

sistar

Although there are many difficulties compared to large agencies, groups that have written success stories with various points such as strong digital chart rankings, unrivaled skills and intuitive concepts were born.

stayc

From Sistar, Apink, Mamamoo to STAYC and FIFTY FIFTY. The emergence of small and medium-sized idols was a significant turning point in the K-pop industry. The key to their success is launching prepared groups through group planning based on sharp analysis of the public’s needs and systematic training.

Source: daum

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