Koo Chang-hwan, director of the Korea Corporate Reputation Research Institute, revealed, “BLACKPINK’s brand ranked first in the Idol Group brand reputation ranking in December 2023.”
“The BLACKPINK brand showed a high score of ‘renewal, collaboration, surge’ in link analysis, while their keyword analysis showed a high score with ‘exclusive contract, Yang Hyun-suk, YG Entertainment’. In the positive ratio analysis, their positive ratio was 93.09 percent,” he added.
TOP 15 of December idol group brand reputation ranking are as follows:
- Black Pink
- NewJeans
- BTS
- SEVENTEEN
- IVE
- BABYMONSTER
- RIIZE
- Stray Kids
- LE SSERAFIM
- Red Velvet
- aespa
- BTOB
- EXO
- Girls’ Generation
- TWICE
Meanwhile, BLACKPINK recently completed K-pop girl group’s largest world tour, “BLACKPINK WORLD TOUR “BORN PINK”, which attracted more than 1.8 million people.
Source: MK Sports
