Celebrity

BLACKPINK Rosé Confirms Her Collaboration with PUMA

BLACKPINK Rosé will take on new role with PUMA

Since early this morning (June 17), all attention in K-pop has been focused on the news about which company Rosé, the last member of BLACKPINK, will choose. While the media and fans were buzzing about THE BLACK LABEL, Rosé surprised everyone by announcing a different collaboration: PUMA x ROSÉ.

A video confirmed the new partnership between PUMA and ROSÉ, with her taking on the role of global ambassador.

In the 20-second video, the BLACKPINK singer wears a sports jacket with the PUMA logo and the PUMA Speedcat shoes that appeared in previously leaked photos, this time choosing a black design. The clip features a “takeoff” concept, promising an explosive future between Rosé and her new partner.

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The next name added to the list of brands collaborating with Rosé is the German fashion brand PUMA.
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Rosé confirms: Her journey with PUMA has officially begun!

19 hours ago, Rosé teased a story on Instagram, which was a cut from the video announcing today’s official collaboration.

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Rosé’s passport photo in the video is dated 15/08; could this be a hint for something happening on that date?

Earlier leaked images hinting at the collaboration between Rosé and PUMA led fans to believe the partnership was certain, and today it’s confirmed 100% by Rosé herself. In the end, the name Rosé mentioned today was none other than PUMA.

Source: K14

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