Jennie officially released Less than a Lover on July 24, and the music video immediately became a hot topic online. Alongside its breezy summer atmosphere, cinematic visuals, and romantic chemistry between Jennie and her male co-star, fans quickly began analyzing every detail for possible hidden meanings.
In the music video, Jennie and the male lead appear as a couple enjoying a vacation in Spain. They browse through photos together, stroll through the streets, run hand in hand across open fields, embrace in the middle of the road, and relax side by side on a boat. The final scene shows them standing face-to-face beneath the sunset, slowly moving closer until their lips are almost touching before the screen fades.
However, discussion soon shifted beyond the couple’s on-screen chemistry. On social media, many viewers began comparing the male lead’s appearance with BTS member V, who has long been linked to Jennie through dating rumors.
The detail attracting the most attention is a red baseball cap worn by the actor. Even before the MV’s release, teaser images showed him standing beside Jennie while wearing the cap. It later appeared throughout the official video, prompting fans to associate it with V, who has frequently been seen wearing red caps in everyday life, during outings, in his car, and at outdoor schedules. More recently, he also wore a similar accessory during BTS concerts, adding to the comparisons.
The actor’s hairstyle has also become a talking point. Nah Kai appears with naturally styled, voluminous curly hair a look many fans say closely resembles hairstyles V has worn over the years, particularly during periods when he grew his hair longer and styled it with soft waves.
Combined with the curly hair, the red cap, his tall build, and several rear camera angles, some scenes reminded viewers of the BTS star. As a result, speculation emerged that Jennie may have intentionally chosen a co-star who shares certain visual similarities with someone previously rumored to have dated her.
Fans have paid even closer attention because Jennie played a major creative role in the project. She is credited as one of the songwriters and also served as the MV’s director, meaning the overall concept, casting choices, and visual storytelling were all developed with her direct involvement.
This has led some online users to speculate that Less than a Lover could reflect Jennie’s own experiences. Rather than depicting a complete love story, the song explores a relationship that is emotionally intimate yet lacks official commitment. Meanwhile, the music video presents a series of bittersweet memories shared by two people whose time together was ultimately brief.
Despite the widespread discussion, all of these connections remain fan speculation. Dating rumors involving Jennie and V first surfaced in May 2022 after photos allegedly showing the pair together in a car on Jeju Island spread across the internet.
The rumors attracted enormous attention because both stars were at the peak of their global fame. V, as a member of BTS, is part of one of the world’s biggest music acts and was named the Most Handsome Face in the World by TC Candler in 2017. Jennie, meanwhile, is a member of BLACKPINK and one of the fashion industry’s most sought-after global ambassadors. In May 2023, another wave of speculation followed after a video showing two people resembling Jennie and V holding hands in Paris went viral. Neither YG Entertainment nor BigHit Music confirmed the relationship.
Jennie’s hands-on involvement in writing and directing Less than a Lover has only encouraged fans to scrutinize every frame of the music video. While some believe the project subtly reflects her personal story, there is no evidence supporting those interpretations. Even so, the visual similarities spotted by fans have once again brought V’s name into the conversation, with online discussions surrounding the MV continuing to gain momentum.
Sources: K14
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