
Top 10 most popular 3rd generation Kpop groups in 21 countries around the world: BTS can’t beat EXO in 4 countries, 3 of them are in SEA
Over the past 10 years, the 1st place on these popularity rankings has always been an unchanging competition between two popular boy groups, EXO and BTS.
The rise of the 4th generation Kpop groups in recent years is considered inevitable because any industry must go through the transition stage between generations, but that does not mean that their seniors have lost their impact. In fact, many 3rd generation groups are still very active and continuously gaining impressive achievements and records.

Due to their different music genres and concepts, the popularity of 3rd generation groups in each country also has a clear difference. In fact, some groups are particularly popular in this country but are not very well-known to Kpop fans in some others. To better understand the preferences of each market, let’s take a look at the Top 10 most popular 3rd generation groups in 21 countries around the world, based on data collected from Google Trend over the last 5 years, from 2012 to September 2021.
1. Korea
10. MONSTA X
9. EXO
8. TWICE
7. OH MY GIRL
6. GFRIEND
5. GOT7
4. MAMAMOO
3. NCT
2. BLACKPINK
1. BTS
2. Japan
10. EXO
9. MONSTA X
8. MAMAMOO
7. MOMOLAND
6. TWICE
5. iKON
4. GOT7
3. BLACKPINK
2. NCT
1. BTS
3. Taiwan
10. NU’EST
9. SEVENTEEN
8. OH MY GIRL
7. MOMOLAND
6. GOT7
5. BLACKPINK
4. MAMAMOO
3. TWICE
2. EXO
1. BTS
4. China
10. iKON
9. SEVENTEEN
8. GFRIEND
7. MAMAMOO
6. GOT7
5. NCT
4. BLACKPINK
3. TWICE
2. BTS
1. EXO
5. Thailand
10. VIXX
9. GFRIEND
8. TWICE
7. iKON
6. BTOB
5. NCT
4. BLACKPINK
3. GOT7
2. BTS
1. EXO
6. Vietnam
10. MONSTA X
9. MAMAMOO
8. SEVENTEEN
7. iKON
6. GOT7
5. TWICE
4. NCT
3. BLACKPINK
2. EXO
1. BTS
7. Philippines
10. iKON
9. GFRIEND
8. NCT
7. MOMOLAND
6. SEVENTEEN
5. GOT7
4. TWICE
3. BLACKPINK
2. EXO
1. BTS
8. Indonesia
10. BTOB
9. iKON
8. GOT7
7. MONSTA X
6. TWICE
5. SEVENTEEN
4. NCT
3. BLACKPINK
2. EXO
1. BTS
9. Singapore
10. MAMAMOO
9. GFRIEND
8. iKON
7. SEVENTEEN
6. NCT
5. GOT7
4. TWICE
3. BLACKPINK
2. EXO
1. BTS
10. Myanmar
10. NU’EST
9. iKON
8. SEVENTEEN
7. NCT
6. MONSTA X
5. GOT7
4. TWICE
3. BLACKPINK
2. BTS
1. EXO
11. Campuchia
10. BTOB
9. MAMAMOO
8. GFRIEND
7. TWICE
6. NCT
5. NU’EST
4. GOT7
3. BLACKPINK
2. BTS
1. EXO
12. Italy
10. MONSTA X
9. iKON
8. BTOB
7. TWICE
6. GOT7
5. SEVENTEEN
4. NCT
3. BLACKPINK
2. EXO
1. BTS
13. Germany
10. B.A.P
9. iKON
8. BTOB
7. TWICE
6. SEVENTEEN
5. GOT7
4. NCT
3. BLACKPINK
2. EXO
1. BTS
14. France
10. iKON
9. BTOB
8. MONSTA X
7. GOT7
6. SEVENTEEN
5. NCT
4. TWICE
3. BLACKPINK
2. EXO
1. BTS
15. England
10. VIXX
9. MONSTA X
8. iKON
7. GOT7
6. SEVENTEEN
5. TWICE
4. BLACKPINK
3. EXO
2. NCT
1. BTS
16. Spain
10. BTOB
9. PENTAGON
8. iKON
7. SEVENTEEN
6. GOT7
5. TWICE
4. NCT
3. BLACKPINK
2. EXO
1. BTS
17. Argentina
10. MAMAMOO
9. iKON
8. GFRIEND
7. GOT7
6. NCT
5. TWICE
4. SEVENTEEN
3. BLACKPINK
2. EXO
1. BTS
18. Mexico
10. VIXX
9. PENTAGON
8. MONSTA X
7. iKON
6. NCT
5. TWICE
4. GOT7
3. EXO
2. BLACKPINK
1. BTS
19. Canada
10. MAMAMOO
9. GFRIEND
8. B.A.P
7. GOT7
6. TWICE
5. NCT
4. SEVENTEEN
3. BLACKPINK
2. EXO
1. BTS
20. Brazil
10. PENTAGON
9. MAMAMOO
8. MONSTA X
7. NCT
6. GOT7
5. SEVENTEEN
4. TWICE
3. BLACKPINK
2. EXO
1. BTS
21. Mỹ
10. BTOB
9. B.A.P
8. MONSTA X
7. GOT7
6. NCT
5. TWICE
4. SEVENTEEN
3. BLACKPINK
2. EXO
1. BTS
Unlike the rankings of their juniors of the 4th generation where many groups take turns to rank 1st place in different markets, the 3rd generation’s champion when it comes to popularity for many years has always been a one-on-one battle between the two top Kpop boy groups – BTS and EXO. In particular, BTS still dominates when topping the charts in 17/21 countries, stretching from Asia, Europe to America, once again proving their power as a global group.
However, there are 4 countries where BTS can’t win against EXO, and 3 of them are Southeast Asian countries. In all 4 countries where EXO ranks 1st (China, Thailand, Myanmar and Cambodia), BTS is in 2nd place.
Sources: tinnhac