Do you know which Korean celebrities are now earning the most money from advertisements?
Korean celebrities frequently earn substantial sums of money from commercial activities in addition to their main career. Brands will warmly welcome celebrities who are well-known and well-liked by the general population. Brands are willing to pay a lot of money to have these celebrities endorse their products.
The topic of the stars with the highest advertising income in Korea was discussed in a recent episode of ‘TMI News’ (Mnet). Let’s look at the average compensation they’ll receive for an advertising contract, as well as their estimated one-year earnings from branding activities.
13th place: Lee Kwang Soo
The average salary for an advertisement contract: 200 million won ~ 1 billion won
Estimated advertising-income per year: 2.8 billion won
12th: Song Hye Kyo
The average salary for an advertising contract: 900 million won
Estimated advertising-income per year: 3.6 billion won
11th place: Lim Young Woong
The average salary for an advertisement contract: 300 million won
Estimated advertising-income per year: 5.4 billion won
10th place: Jo Jung Suk
The average salary for an advertising contract: 500 million won
Estimated advertising-income per year: 5.5 billion won
9th place: Jung Hae In
The average salary for an advertisement contract: 600 million won
Estimated advertising-income per year: 5.6 billion won
8th place: Hyeri
The average salary for an advertising contract: 200 million won
Estimated advertising-income per year: 6 billion won
7th place: Park Seo Joon
The average salary for an advertising contract: 700 million won
Estimated advertising-income per year: 7 billion won
6th place: Park Bo Gum
The average salary for an advertising contract: 500 million won
Estimated advertising-income per year: 8.5 billion won
5th place: Son Heung Min
The average salary for an advertisement contract: 600 million won
Estimated advertising-income per year: 15.6 billion won
4th place: Gong Yoo
The average salary for an advertising contract: 700 million won
Estimated advertising-income per year: 17.2 billion won
3rd place: Jun Ji Hyun
The average salary for an advertising contract: 1 billion won
Estimated advertising-income per year: 20 billion won
2nd place: Kim Soo Hyun
The average salary for an advertising contract: 1 billion won
Estimated advertising-income per year: 30 billion won
1st place: BTS
The average salary for an advertising contract: 5 billion won
Estimated advertising-income per year: 62 billion won
Thus, BTS has topped the list both in terms of advertising pay and income from these advertising activities. According to TMI News, on average, BTS can earn up to 62 billion won a year by working as a brand advertising model.
BTS made 44.8 billion won in sales for the vitamin brand Lemona and 65.6 billion won for the massage chair brand Bodyfriend, according to reports. The average advertising salary for the group is around 5 billion won per year-long contract. Big businesses like McDonald’s, on the other hand, can pay BTS up to 10 billion won in salary, which is more than double the group’s typical contract.
Furthermore, according to industry sources, Big Hit has actively advocated a discount of up to 20% depending on the contract in the last one or two years. They do so to help businesses during the Covid-19 outbreak, which has made many partners even more sympathetic to the group. It’s also worth noting that BTS members frequently advertise for free for lesser-known firms to assist them during this difficult time.
