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How great can BLACKPINK’s power be?… YG Entertainment’s stock price rose 4% in a day

YG’s stock price is on a rise thanks to the BLACKPINK effect.

At 9:58 a.m on August 25th, YG Entertainment‘s stock price recorded 60,900 won, an up of 4.64% from that of the previous trading day. It even soared to reach a high of 62,200 won. 

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On the same day, YG Entertainment announced that BLACKPINK’s second full album “BORN PINK”, which is scheduled to be released on the 16th of next month, exceeded 2 million pre-orders. This is currently the best record for a female K-pop artist. BLACKPINK became the first K-pop girl group to achieve the title “million seller” with their first full album “THE ALBUM” in 2020.

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BLACKPINK recently released “Pink Venom” as a pre-release song. The music video broke the world record for female artists by recording 90,4 million views within the first 24 hours of its release. BLACKPINK then became the fastest K-pop girl group to surpass 100 million views (in 29 hours and 35 minutes). 

Source: Asiae

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