Defeating both Lim Young-woong and BTS, the first place in May’s Star Brand Reputation Rankings is…

Soccer star Son Heung-min overtook BTS and Lim Young-woong to take the first place in brand reputation in May.

The Korea Corporate Reputation Research Institute announced on the 29th of last month, “As a result of big data analysis of star brand reputation in May 2022, Heung-Min Son was ranked first, Lim Young-Woong took the second place, and BTS was at the third place.” As a result, Son Heung-min became the top star brand of the year for the second time since March.

Star brand reputation analysis was conducted on entertainers, singers, trot singers, drama actors, movie actors, boy groups, girl groups, and sportsmen.

“As a result of big data analysis of star brand reputation in May 2022, Son Heung-min ranked first,” said Koo Chang-hwan, director of the Korea Business Reputation Research Institute. 

Top 30 Star brand reputation rankings in May:

  1. Son Heung-min
  2. Lim Young-woong
  3. BTS
  4. Psy
  5. IU
  6. Blackpink
  7. Son Seok-gu
  8. Lee Chan-won
  9. Daniel Kang
  10. Ryu Hyun-jin
  11. Red Velvet
  12. Twice
  13. Kim Jun-ho
  14. Kim Hye-soo
  15. NCT
  16. Kim Jong-guk
  17. (G)I-dle
  18. Yoo Jae-seok
  19. Lee Byung-hun
  20. Lee Jung-jae
  21. Seventeen
  22. Taeyeon
  23. Young-tak
  24. Ma Dong-seok
  25. Big Bang
  26. Girls’ Generation
  27. Song Ga-in
  28. Son Ye-jin
  29. Jeong Dong-won
  30. Lee Seung-gi 

Source: Wikitree

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