BLACKPINK Jennie Reclaims First Place in Girl Group Member Brand Reputation Rankings for December 2021

This month’s brand reputation rankings for individual girl group members have just been revealed

According to the results of big data analysis on the individual brand reputation of girl groups in December announced by the Korea Business Reputation Institute (Director Chang-hwan Koo) on the 19th, Jennie surpassed aespa Winter, who took the 1st place in October and November, to reclaim the top spot. Jennie’s high-recognition keywords include “BLACKPINK The Movie,” “Netflix,” “YouTube” while her highest-ranking related terms included “chic,” “release,” and “sexy.” Positive reactions for Jennie accounted for 80.72%. 

Girl Group Member Brand Reputation Rankings for December 2021

After being surpassed by Jennie, aespa Winter dropped to 2nd place in this chart. 3rd place is Black Pink’s Lisa and 4th place is aespa Karina. Jisoo also enters the Top 5 at the last position. As can be seen, the fierce competition for the upper rank between the members of BLACKPINK and aespa has been going on throughout the second half of the year. 

The rankings were calculated using big data collected from November 19 to December 18 and an examination of 579 girl group members’ consumer participation, media coverage, communication, and community awareness indexes.

Girl Group Member Brand Reputation Rankings for December 2021

TOP 30 December Girl Group Member Brand Reputation Rankings:

1. Jennie (BLACKPINK)

2. Winter (aespa)

3. Lisa (BLACKPINK)

4. Karina (aespa)

5. Jisoo (BLACKPINK)

6. SNSD Taeyeon

7. aespa Giselle

8. Oh My Girl Binnie

9. Oh My Girl Arin

10. IVE Leeseo

11. aespa NingNing

12. Girl’s Day Hyeri

13. MAMAMOO Solar

14. TWICE Jeongyeon

15. ITZY Ryujin

16. OH MY GIRL Jiho

17. Weki Meki Doyeon

18. ITZY Yuna

19. TWICE Mina

20. MOMOLAND JooE

21. LOONA Chuu

22. DIA Jung Chaeyeon

23. IVE Wonyoung

24. LABOUM Solbin

25. EXID Hani

26. IVE Liz

27. OH MY GIRL Hyojung

28. CLC Choi Yujin

29. SNSD Sooyoung

30. ITZY Lia

Source
Edaily
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