A Red Velvet member beat both Jennie and Taeyeon to take the first place on girl group invidual brand reputation chart in June
The results of the girl group individual brand reputation analysis in June have been announced.
On the 19th, the Korea Corporate Reputation Research Institute announced the ranking of ‘Personal Brand Reputation for Girl Groups in June 2022’. The announcement is the result of analyzing 94,993673 big data of 579 girl groups from the 19th of last month to the 19th of this month to determine the relationship between consumers and brands.
As a result of analyzing the personal brands of 579 girl groups by the Korea Corporate Reputation Research Institute, Red Velvet Joy took the first place, BLACKPINK Jennie came in second and SNSD Taeyeon was ranked at the 3rd place.
Koo Chang-hwan, director of the Korea Institute for Corporate Reputation, said, “Red Velvet’s Joy brand, which ranked first in girl group’s personal brand reputation in June 2022, showed high ‘Lovely, Lovely, Fresh’ in link analysis, and ‘Accidentally Country Diary, Hello, Dream Concert’ in keyword analysis.“
According to the analysis results, this month’s figure increased by 60.52% compared to the Red Velvet Joy brand reputation index of 1,948,688 last month. According to detailed analysis, brand consumption decreased by 15.90%, brand issue decreased by 12.55%, brand communication rose by 56.19%, and brand expansion rose by 102.58%. In the positive-negative ratio analysis, the positive ratio was analyzed to be 76.85%.
Top 30 girl group personal brand reputation rankings in June 2022:
- Red Velvet Joy
- Black Pink Jennie
- Girls’ Generation Taeyeon
- Black Pink Jisoo
- Cosmic Girls Bona
- LABOUM Soyeon
- Girls’ Generation Yoona
- Aespa Winter
- Black Pink Rosé
- Aespa Karina
- Oh My Girl Arin
- Red Velvet Seulgi
- Girls’ Generation Seohyun
- Red Velvet Wendy
- Twice Mina
- Oh My Girl Yua
- Twice Nayeon
- Black Pink Lisa
- Girls’ Generation Hyoyeon
- Red Velvet Yeri
- Red Velvet Irene
- (G)I-DLE Miyeon
- LE SSERAFIM Kim Chae-won
- Mamamoo Solar
- Twice Jihyo
- LE SSERAFIM Heo Yunjin
- EXID Hani
- Cosmic Girls Yeoreum
- Mamamoo Hwasa
- Brave Girls Yoojung
Source: wikitree