Celebrity

A Red Velvet member beat both Jennie and Taeyeon to take the first place on girl group invidual brand reputation chart in June

The results of the girl group individual brand reputation analysis in June have been announced. 

On the 19th, the Korea Corporate Reputation Research Institute announced the ranking of ‘Personal Brand Reputation for Girl Groups in June 2022’. The announcement is the result of analyzing 94,993673 big data of 579 girl groups from the 19th of last month to the 19th of this month to determine the relationship between consumers and brands. 

As a result of analyzing the personal brands of 579 girl groups by the Korea Corporate Reputation Research Institute, Red Velvet Joy took the first place, BLACKPINK Jennie came in second and SNSD Taeyeon was ranked at the 3rd place.

jennie blackpink
snsd taeyeon instagram

Koo Chang-hwan, director of the Korea Institute for Corporate Reputation, said, “Red Velvet’s Joy brand, which ranked first in girl group’s personal brand reputation in June 2022, showed high ‘Lovely, Lovely, Fresh’ in link analysis, and ‘Accidentally Country Diary, Hello, Dream Concert’ in keyword analysis.

red velvet joy instagram

According to the analysis results, this month’s figure increased by 60.52% compared to the Red Velvet Joy brand reputation index of 1,948,688 last month. According to detailed analysis, brand consumption decreased by 15.90%, brand issue decreased by 12.55%, brand communication rose by 56.19%, and brand expansion rose by 102.58%. In the positive-negative ratio analysis, the positive ratio was analyzed to be 76.85%.

red velvet joy instagram
brand reputation analysis in June

Top 30 girl group personal brand reputation rankings in June 2022: 

  1. Red Velvet Joy
  2. Black Pink Jennie
  3. Girls’ Generation Taeyeon
  4. Black Pink Jisoo
  5. Cosmic Girls Bona
  6. LABOUM Soyeon
  7. Girls’ Generation Yoona
  8. Aespa Winter
  9. Black Pink Rosé
  10. Aespa Karina
  11. Oh My Girl Arin
  12. Red Velvet Seulgi 
  13. Girls’ Generation Seohyun
  14. Red Velvet Wendy
  15. Twice Mina
  16. Oh My Girl Yua
  17. Twice Nayeon
  18. Black Pink Lisa
  19. Girls’ Generation Hyoyeon
  20. Red Velvet Yeri
  21. Red Velvet Irene
  22. (G)I-DLE Miyeon
  23. LE SSERAFIM Kim Chae-won
  24. Mamamoo Solar
  25. Twice Jihyo
  26. LE SSERAFIM Heo Yunjin
  27. EXID Hani
  28. Cosmic Girls Yeoreum
  29. Mamamoo Hwasa
  30. Brave Girls Yoojung

Source: wikitree

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